If you are working in the food industry, you have probably by now heard or read that blockchain has the potential to be the next big thing in terms of food safety. On light of World Food Safety Day on June 7th, we at Connecting Food wanted to explain how our blockchain platform can help make food safer.
Visibility into every supplier
Connecting Food’s private, permission-based blockchain allows our clients to share selected information across a food chain in a secure and tamper-proof manner. Each actor of the supply-chain can ascertain the source and quality (freshness, product specifications, etc), batch by batch.
Linking batch analysis to specific products
By providing a single, unified source of data, blockchain creates consistency across parties, along with a clearer audit trail. Connecting Food is able to fully tap into this potential with its LiveAudit® solution. LiveAudit® digitally audits 100% of the food chain, comparing data in real-time to product specifications, and sending out live alerts if certain audit criteria are not respected. We can also integrate and audit data from IoT sensors, such as GPS locations or humidity levels.
Reducing product recalls
LiveAudit® also has the advantage of allowing our clients to reduce their risks of product recall by identifying problems as they occur. This helps increase consumer safety while limiting losses to both brand image and bottom line, as only the products directly impacted need to be recalled. In addition, it also contributes to reduced food wastage.
Making recalls easier and faster
If a non-compliant product is discovered, our blockchain enables our clients and its supply chain partners to trace it back in seconds, identifying all suppliers involved plus all other batches our food chain associated with it, allowing them to efficiently and effectively carry out the recall.
Example of food companies using the Connecting Food blockchain platform
Herta: Product specifications for the Herta brand ham are all digitally audited by Connecting Food, at each stage of the process, from the farm to the store, providing a solid guarantee of product quality. Among those specifications are valid antibiotic-free certificate for each herd and certified GMO-free feed supplier.
Ingredia: Connecting Food currently traces 3 Ingredia product lines (milk, milk powder and milk protein) and audits several criteria for them, including: origin of farms and dairies, GMO-free certified feed for dairy cows, a minimum surface area per cow of 1500 m 2 and at least 170 days of pasture per year.
Terres Du Sud: The cooperative ensures batch-by-batch history, traceability and quality monitoring on their duck breasts. Criteria audited are product origin, GMO-free certified feed for ducks & farmer certifications.
Coop Italia: Italy’s largest retailer is using the CF platform forfull traceability & auditing of the 250 000 Vivi Verde eggs produced per day on their “Coopchain”. This custom-made solution audits the freshness of their eggs, producers’ certificates, and keeps track of their salmonella test analysis. Thanks to LiveAudit®, if one audit criteria is not respected, Coop will receive a real-time alert as its supplier is preparing the order. For example, if the eggs come from an unknown origin, or have passed the sell-by date, Coop can reject the order and reduce their risk of product recalls.
Larrère Farms : For their flat cabbage, choudou, carrots and asparagus, Larrère Farms consumers simply have to scan the on-pack QR code to discover when the product in their hands was produced and if all the product promises have been met since harvest.
Juste et Vendéen : QR codes on their milk bottles allow consumers to access dynamic information regarding the origin of the specific batch of milk along with the details of its production, and even prove the dairy farmer has been paid a fair price for his milk of pay (45 euro cents per liter)!
Mondelez is using the CF blockchain to prove the origins and quality of the wheat used in their iconic Véritable Petit Beurre biscuits. Mondelēz and its factory in La Haye Fouassière near Nantes worked with six other players in the wheat sector (cooperatives and millers) to carry out this one-of-a-kind project.
Axereal “Savoir Terre” flour, produced from grain sustainably grown in France, was launched in retail stores in 2019. It has now become the first flour product on the market to offer consumers access to information regarding product origins, including full traceability directly back to the producers for each batch, as well as manufacturing information for each specific pack.
Groupe Soufflet is leveraging the Connecting Food platform to track and audit in real-time the quality of the flour that they are selling to industrial bakers. They also involved in the Véritable Petit Beurre project with Mondelez.