tracked by connecting food
CONNECTING FOOD IS AN OBJECTIVE THIRD-PARTY PROVIDER OF TRANSPARENCY FOR ALL YOUR FOOD PRODUCTS.
Blockchain technology ensures total traceability from farm to fork.
Now you can check for yourself the commitments of all your favorite brands.
YOU ALREADY HAVE ENOUGH APPS ON YOUR PHONE. SO DO WE.
This is why we chose to use QR codes instead of an app – there are no downloads needed. To access a product’s entire journey, you simply open your smartphone’s camera, or a native QR code scanning app, and hold it in front of our QR code. You will then see a drop-down for our web-app. Once you click on it, you will see detailed information for the product, including the entire history of the specific batch that you have in your hands. This new technology allows you to check for yourself the origin, the quality criteria, and how your product has been manufactured. In a nutshell, it allows you to have concrete proof that the brand’s commitments are real, and truly respected.
WHAT IS BLOCKCHAIN?
It is a technology that allows information to be shared and stored along a chain without any centralized authority. In more practical terms, for food chains, this means that at every step, from the field to the supermarket shelf, product data is captured and saved. This occurs without any human intervention in order to ensure accuracy and avoid mistakes. Blockchain also renders information tamper-proof, meaning information cannot be altered or deleted once saved. This ensures that the product and their processes are completely transparent, step by step.
Blockchain is a great tool, but it is not a “lie detector.” That’s why we created LiveAudit®.
In order to ensure information is true, it is essential to apply a coherency check to the information entered by each player in the food chain prior to recording in on the blockchain. LiveAudit® is a digital auditing module which certifies that every quality criteria of each product has been respected. It’s like a virtual auditor, present 24/7 at every step of the chain!